Rachel's Feedback

Showcase

At school we had a mini-showcase where we presented our music videos to the class. After watching the music video I asked the class a few questions.

Survey Results

These are the results from my survey monkey.

Survey Monkey

I have created a survey using 'Survey Monkey' for audiences to fill out.
https://www.surveymonkey.co.uk/r/YZGX2ML

Border

I asked a group of people if they liked the adverts with or without the border, and everyone said they preferred it with a border.

I then showed them eight different types of borders, where the colour of the border corresponded with the colours of the bottom block, and asked them to vote on which they preferred the most.

1. 2 votes
2. 2 vote
3. 0 votes
4. 1 vote
5. 3 votes
6. 3 votes
7. 0 votes
8. 0 votes

As you can see, the votes are quite close between 1, 2, 5 and 6, which means the final decision is up to my personal preference. 

Receipt

When receiving audience feedback, someone pointed out that the receipt show shows that we only spent 30p, when previously we put many items in the basket. However we decided to leave this as the shot is only 2.1 seconds and you don't see these items later on in the music video, so how much they spent doesn't affect the storyline at all.

Audience Feedback

When receiving audience feedback for my adverts, the majority of people preferred the one with both yellow and pink in the bottom. However, my brother pointed out that the images didn't look connected, and that having a border might tie it all up. So I added a colour border to these adverts, and then a black one and will go and find out which one people prefer. In my opinion, I like the pink and yellow one with the black border.

Digipack Feedback

I showed my digipack to a few people and these are some of the comments I received:

• I like the colours, especially the back cover
• Why did you choose that font? It looks good but does it have any meaning
• What is the text at the bottom?
• I don't think the front cover and the back go together
• I love the spine, how the yellow and pink are used and that the text changes from black and white
• I like how the map and spade from the video are incorporated into the front cover and CD
• The continuity of the bench between the inside panels is clever.

To answer the questions in this feedback, I chose that font because its bold and I put it in capitals to stand out. This band produces fun, loud and upbeat music so their font should represent that. The text at the bottom is a quote I found from the actual band 'Walk the Moon' who sing our chosen song and I thought having a quote would make it more personal. I will add quotation marks to make it more obvious that it's a quote.

Giesle

The music video had a really intestine story behind it creating a nice pairing between the music and the video. The cut scene of the bright colourful pieces worked nicely with the tempo of the music and created a good break from the story line. What I don't like about this video is that some shots were slightly out of focus, taking my attention away from the video. The last shot with everyone looking into the box wasn't as sharp as it could have been, which would have let it finish on a high note. Other than that the story line is good, light hearted and really fits the music.

Harriet

I liked the video because of the dramatic yet realistic facial expressions. I also like the story line too and I feel that the camera angles along with the facial expressions enabled the audience to follow the journey of the actors which automatically engages the audience into the plot

Feedback from Family

Here is some feedback I received from family members.

"I like the friendship theme to the video and especially the blurry shot of the girls outside the school as it shows their really having fun and enjoying each others company. Also the framing of the books in the cupboard at the beginning is really nice. The shots of you putting the whole juice box into the basket is funny along with the man stroking the shovel. The bench shots take you out of reality which is what music videos do. However, I don't particularly like the bench shot at 1:38 as it seems so natural, almost boring. Maybe at the end there could be a bright light shining out of the box to make whatever's in there really spectacular."

"The energy and youthfulness of the music video shines through, but you should add different, more comical transitions if possible to add to the quirky theme."

Editing 17/01/18

Chiara (a friend of mine who doesn't do media) sat with us while we edited our music video, which was good as it gave us the point of view of someone seeing it for the first time. She's very critical and here are some thing she pointed out:

• Maybe to reshoot Phoebe on the phone as it didn't look fully in frame
• The bench shots were slightly blurry 
• Going from the shot of me receiving the box to everyone around me looked sudden

Here are some things she liked:

• The shot of the man stroking the trowel was funny
• The footsteps shot was good
• Good friendship atmosphere

When editing I didn't like the fact that we had a freeze frame of the trowel on the ground as it looked too still, and everyone noticed how 'off' it looked after I had mentioned it. The only reason we did this was because Miss Fitzjohn said the original clip was too fast, but instead of keeping the out of place freeze frame I re-entered the original clip and slowed it down to 75% so it still looked natural but was longer.

Next we took onboard Katie's criticism of the footsteps and swapped the oder of them. Then Sophie pointed out that the clip was flipped so we unflipped it to put it back to normal.

Class Feedback

Overall the class liked our music video but we had mixed opinions on the shot of the girls outside the school. Some liked the blurriness of the shot but others said it stood out in a bad way as the other shots are so clear.

Another thing that was pointed out was how the shot of me on the phone was out of focus but we previously decided we were going to film that again.

Katie mentioned that the shots of us walking along the bridge and the footsteps didn't match, as we were walking down the bridge then it showed the foots walking uphill, then the same happened again but in the opposite order. This is one thing I want to change when editing.

Two endings

Arguably one of the most important shots is the end shot showing the groups reaction to what's inside the box. We filmed this twice and exported each version, then uploaded it on youtube. After we showed the whole class and their opinion was unanimous; they all preferred the first one.

Band Name - Roads to Rome

Out of the band names we chose, we narrowed it down to three

• New Tricks
• Roads to Rome
• Heavy Egg

As we were indecisive as a group, we did a tally chart around the classroom and asked our peers which name they preferred.

• New Tricks         III
• Roads to Rome   IIII IIII II
• Heavy Egg          II

Therefore, our band is now called 'Roads to Rome'.

Mum - New Idea Opinion

"Take the risk and do something comical. It's a very quirky and fun idea but you have to somehow pull it off."

Shania - New Idea Opinion

"I don't think serious fits the song choice, so the humorous point of view is good."

Chiara - New Idea Opinion

I spoke to a few people about our idea to change our video into a obscure, funny one and this is Chiaras response:

"The song you have chosen suits the comical theme. When you add comedically actions to something it makes the whole thing more genuine than if it were to be serious, and adding a genuine tone makes it more authentic and less cheesy".

New ideas

We decided to make our music video more funny and wacky, but we didn't know if everyone else would like this idea. Therefore, we presented our idea to the class and asked them for their opinions.

Pitch Feedback